The Rolling Stones have been a dominant force in rock n’ roll for nearly 60 years at this point, and in The Wall Street Journal, Rich Cohen explains that their approach to the business has made the band one of “the most dynamic, profitable and durable corporations in the world.” He writes:
The Rolling Stones’ Guide to Business Success
The band is among the most dynamic, profitable and durable corporations in the world.
The first real composition by Mick and Keith shows this process in action. Recorded in 1965, “The Last Time” has all the elements that would become characteristic of their best songs: the opening riff, the groove, the lowdown subject matter. It closely follows a version of the gospel song “This May Be the Last Time” by the Staple Singers, but Keith reworked it, adding steel, speed. The biggest change was lyrical. A hymn about Jesus and the Judgment Day became a pop song about girls and teenage comeuppance.
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