77% of Americans Reported This…Part 4

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According to the National Customer Rage Survey (love the name), 77% of customers reported a product or service problem in the past year—a new high. It was at 50% back in 2013.

Unhappy customers are the new cost of doing business. In other words, companies no longer believe the “customer is always right” if it means they need to provide them with a live voice to speak to.

And respondents to the Rage Survey gave chatbots ambiguous or modestly unfavorable ratings as tools for complaints. When Your Survival Guy needs help, I wonder, “Where did everybody go?”

In my conversation with you last week, you said you have more money than you dreamed you would have. But it’s time to spend. You have trips you want to take.

“How much do you need? I asked.

“Well, I’m not too concerned about leaving a fortune to the kids. I don’t want them happier if I’m dead.”

“Good point,” I said.

“So, send me some money.”

When it comes to your money, you know how the big financial firms are scrambling to develop multiple streams of income from you, not for you.

Annuities will begin to litter your 401(k), as will collective investment trusts (CITs) in target date funds, adding to the potential opacity in the funds’ holdings, and there’s a huge push for private equity funds where no one knows the real price.

Action Line: Financial engineers are busy at work. There’s no rest for the weary. When you want help navigating it all, shoot me an email. Don’t be surprised when I respond. ejsmith@yoursurvivalguy.com.

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Originally posted on Your Survival Guy