Richardcyoung.com

The Online Home of Author and Investor, Dick Young

  • Home
  • How We Are Different
  • About Us
    • Foundation Principles
    • Contributors
  • Investing
    • You’ve Read The Last Issue of Intelligence Report, Now What?
  • Your Survival Guy
  • The Great Reset
  • COVID-19
  • My Rifles
  • Dividends and Compounding
  • Your Security
  • The Swiss Way
  • Dick Young
  • Debbie Young
  • Key West
  • Paris
  • Dick’s R&B Top 100
  • Liberty & Freedom Map
  • Bank Credit & Money
  • Your Survival Guy’s Super States
  • NNT & Cholesterol
  • Work to Make Money/Invest to Save Money
  • Your Health
  • Ron Paul
  • US Treasury Yield Curve: My Favorite Investor Tool

The Cost of Kaepernick

December 21, 2018 By The Editors

By EFKS @ Shutterstock.com

After Colin Kaepernick almost single handedly put the NFL into a ratings spiral, Nike decided it liked what it saw in the man and made him a centerpiece of its marketing. That decision has now cost the company $3 billion in market cap. Jesse Kelly reports for The Federalist (abridged):

Look at this number: $3,000,000,000. Billion with a “B.” That is the market cap Nike cost themselves when they made the fateful decision to make Colin Kaepernick the face of their 30th anniversary “Just Do It” campaign. They were down over 3 percent and dropping in the markets by midday after the commercial dropped.

Business people around the country are scratching their heads, and rightly so. After all, Nike is the company Michael Jordan launched into stardom. He famously said of his nonpolitical stance, “Republicans buy shoes, too.” Why would an athletic apparel company put itself firmly opposite of half the country? Pride.

Levi Strauss decided to follow Nike’s lead and dip its toes in the boiling leftist water. The famed jeans maker has announced it is partnering with the anti-Second Amendment group Everytown for Gun Safety to push Congress for anti-gun laws.

What on earth would prompt a jeans company to take a stance that will alienate half the country? Pride

It’s easy to point at Donald Trump’s cocky bluster and call it arrogance. But who is the arrogant one? Is it the New York billionaire who took the time to understand the concerns of forgotten Americans? Or is it the corporation heaping monetary losses on its stockholders because they refuse to step out of the Portland bubble? Or is it the D.C. writer who looks out his office window and convinces himself a skyline of white marble buildings means he’s one step away from power?

Read more here.

Related Posts

  • Cost $1,300 Per American
  • The High Cost of Replacing Trump
  • O’Care’s Rising Cost
  • Author
  • Recent Posts
The Editors
Latest posts by The Editors (see all)
  • Vast Manipulation of Mass Opinion in Democratic Society - February 1, 2023
  • The Man Who Tried to Prevent the Challenger Space Shuttle Disaster - January 30, 2023
  • Ukraine Front Lines Increasingly Bloody - January 30, 2023

Dick Young’s Must Reads

  • What to Do about China?
  • The Simple, Elegant Power of the Retirement Compounders
  • Paris, The Palace Hotels: Part I
  • The Swiss Way
  • Your Survival Guy at Fidelity and Your RMD Compliance
  • CONSTITUTIONAL CARRY: Alabama Becomes 22nd Permitless Carry State
  • Joel Salatin: Meet the Real Mr. America
  • We’ll Burn the Place Down!
  • Rich Grandchild, Poor Grandchild
  • Why Some Kids Won’t Go Back to School, Ever

Our Most Popular Posts

  • Will Western Tanks Be a Game Changer in Ukraine?
  • Warren Miller: If You Don’t Do It This Year, You’ll Be…
  • Europe Should Protect Itself
  • “I Will Veto Everything They Send Me”
  • How to Fight Wokism Idiocy
  • US Debt Now Exceeds Annual GDP?
  • The Neocon Russia-Hoaxers of Hamilton 68 Must Be Held Accountable
  • What Kind of Life Are You Investing For?
  • Why Don’t These Mayors Seem to Care?
  • Pfizer CEO Terrified of Real Questions About His Vaccines

Disclosure

RSS Youngresearch.com

  • Reagan’s America Remembered by Your Survival Guy and More
  • What Happens if the “Fed Put” Is Over for Good?
  • Tom Brady Retires, Again. Should You?
  • What Kind of Life Are You Investing For?
  • Warren Miller: If You Don’t Do It This Year, You’ll Be…
  • Are the Realists Winning the Debate over the Future of EVs?
  • CATO: Global Freedom Is in Sharp Decline
  • Biden Administration Destroying Retiree Fiduciary Protections
  • 4 Life Changing Words for Your Survival Guy: “You Should Try This”
  • Suddenly, Holding Cash Looks Good Again to Many

RSS Yoursurvivalguy.com

  • Survive and Thrive February 2023: 4 Life Changing Words: “You Should Try This”
  • Tom Brady Retires, Again. Should You?
  • Reagan’s America Remembered by Your Survival Guy and More
  • America’s Unprecedented Debt Problem
  • Iran’s Ballistic Missiles Could Give Russia the Edge in Ukraine
  • What Kind of Life Are You Investing For?
  • Why Don’t These Mayors Seem to Care?
  • Tactical Laser Weapon Achieves “First Light”
  • Warren Miller: If You Don’t Do It This Year, You’ll Be…
  • Your Investment Focus Is the Foundation for Success

SEN. KENNEDY: This Is How to Fix Biden’s Border Disaster

Oh Yes! It Can Get Worse

Reagan’s America Remembered by Your Survival Guy and More

Can Ukraine Be Solved the Way Kennedy Solved the Cuban Missile Crisis?

What If Russia Does Fall Apart?

Don’t Expect Much from the GOP House

Copyright © 2023 | Terms & Conditions | About Us | Dick Young | Archives