Decades ago, Indian and Harley Davidson competed head to head. The Indian Chief was a beautiful and distinctive bike. Well, Indian came on hard times, eventually disappearing altogether. Over the years, a number of groups tried to revive the Indian brand, but with no success. Now Polaris has sunk $100 million into a new Indian revival.
The new Indian Chief looks terrific and Polaris is rapidly building a dealer network. I hope the return of the Indian is a great success.
If you’re willing to fight for Main Street America, click here to sign up for my free weekly email.